Day Job: CMO of Nutre Side Hustle: Consultant to growth-minded founder
Jul 17, 2026
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3 min read
Inside our shift from startup chaos to professional company, the Level 4 hiring standard that kills micromanagement, and the messy-context AI prompt that works like a second operator
Jul 10, 2026
Patrick Bet-David's sequencing rule, the AI prompt I'm using as a second brain, and a big announcement from Nutre.
Jun 19, 2026
2 min read
Skill stacking, reinventing yourself, and why your SOPs are holding your team back.
Jun 12, 2026
1 min read
Why you should live your life like a mad scientist, and the best ad I've ever seen.
Jun 5, 2026
AI is raising the floor for great work. If you're only doing what you're told, you're making the replacement decision easier than you think.
May 29, 2026
4 min read
This week at Nutre, a record order week, cable TV, and a customer audit all pointed to the same lesson: stop marketing to the customer in your head.
May 22, 2026
A quick reset from Florida, a few ideas worth stealing, and the operating rhythm behind better marketing.
May 15, 2026
Inside our back-to-back record weeks using boring basics, the AI permission ladder that prevents costly automation mistakes, and why better positioning beats better tactics every time
May 8, 2026
5 min read
A lesson from The Magic of Thinking Big, plus the AI creative system I am building with Motion, Higgsfield, and OpenBlock.
May 1, 2026
A behind-the-scenes look at the new Nutre Elite sales funnel, our lean athlete ad strategy, and the AI operator system I have been building.
Apr 24, 2026
Why the best operators don’t protect comfort — they sharpen the team, the funnel, and the standard.
Apr 17, 2026
Why AI is killing bloated marketing teams and rewarding the people who can build leverage.
Mar 27, 2026
6 min read
The movement I just launched and the greatest philosophy around life and business
Jan 30, 2026
7 min read
Building championship rosters, our Pennsylvania expansion flywheel, and why "so what?" kills bad ideas
Dec 12, 2025
Why we chase new instead of finishing old, leading through uncertainty, and what wealth actually means
Dec 5, 2025
Teaching yourself to code with AI, turning messy data into expansion decisions, and the podcast industrial complex exposed
Nov 21, 2025
Inside the market expansion playbook we're building for 2026, the Lindy AI system stealing competitor hooks every Monday at 6am, and why Tide proves marketing beats product quality every time
Oct 31, 2025
Inside the creator network strategy crushing organic reach, the Poppy AI clone writing content in my voice, and why your next meeting better produce $200 of value
Oct 10, 2025
Inside our cancelled customer win-back system that's crushing it, the Lindy AI tool monitoring our brand 24/7, and why full-stack marketers are the only ones who'll survive
Sep 19, 2025
Inside our milestone notification system that turns retention into achievements, the Foreplay API hack that automates competitor analysis, and why playing the long game hurts in the short term
Sep 12, 2025
Today is not going to be the normal “Feed The Funnel” Friday.
Sep 5, 2025
Inside our Factor comparison ads that are exploding, the SMS training hack using True Classic's playbook, and why skill-stacking beats specialization every time
Aug 29, 2025
Inside our Instagram network strategy, the truth about Hormozi's sneaky record, and why my girlfriend's feedback just saved you from content overloadRetryClaude can make mistakes. Please double-check responses.
Aug 22, 2025
8 min read
This captures the Hormozi controversy (broad appeal), promises tactical value (comparison ads + research hack), and positions the ethical approach as the winning strategy.
Aug 15, 2025
Inside our 40% ROAS explosion, the AI hack that reveals every competitor weakness, and why being in the trenches beats teaching from the sidelines
